Political Marketing Mix Mahasiswa Dalam Pilgub Jabar 2018
نویسندگان
چکیده
منابع مشابه
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The marketing mix refers to variables that a marketing manager can control to influence a brand’s sales or market share. Traditionally, these variables are summarized as the four Ps of marketing: product, price, promotion, and place (i.e., distribution; McCarthy, 1996). Product refers to aspects such as the firm’s portfolio of products, the newness of those products, their differentiation from ...
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ژورنال
عنوان ژورنال: Journal of Business Management Education (JBME)
سال: 2019
ISSN: 2715-3037,2715-3045
DOI: 10.17509/jbme.v4i1.15999